memes app

Meme Literacy App

Course: Intercultural Communication

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1. The Definition

A meme is more than just a joke. It is defined as text or an image with words[cite: 2, 3].

In the digital age, these serve as a powerful form of cultural expression[cite: 4].

2. Culture Online

Online communication is almost always cultural[cite: 32].

Memes provide insight into how language and culture intersect online, reflecting societal trends and shared experiences[cite: 5].

3. Analyzing Social Issues

Memes can highlight contradictions, such as the gap between the belief that "Every skin colour is beautiful" and the marketing of "Fairness cream"[cite: 8, 9, 10, 11, 12].

This allows us to analyze deeper societal biases[cite: 7].

4. A New Motivation

The motivation for learning English is changing. It is no longer just for good grades[cite: 25].

Many learners now study English specifically to understand memes and participate in digital culture[cite: 28, 29].

Question goes here

Module Complete!